500 trees
for the Eisenach city forest

Role: Marketing & Communications Manager
Year: 2020 - 2023

During my time at evb I was responsible for all communications for the evb Group (Energy Suppliers and Grid Operators). The focus was on strategic brand management and the in-house implementation of all creative processes.

Management & Strategy I Sponsorship & Event Management I Digital & Internal Communication I (mostly In-house) photo and video Production & Design I PR & Crisis Communication

One Highlight was definetly the tree planting campaign:
In 2022, I launched the "Energy Takes Root" initiative as my personal passion project and conceived evb's first tree-planting campaign. In close cooperation with the forestry office and the city of Eisenach, I took on the complete organization: from event logistics and procurement (promotional materials and equipment) to media coverage. With 24 volunteers, we planted 500 seedlings. The second edition, which I organized in 2023, was followed by the third campaign in 2024.